Digital Media Marketing, and Technology News
Original analysis on AI, digital marketing, and technology for small businesses
We pulled live numbers off seven client WordPress sites: 10 posts in 40 days on properties that had gone silent, a 122-draft queue that turned out to be two broken feeds, and our own aggregator publishing without us.
Google’s AI opt-out toggle is live in Search Console — but it reports impressions, not clicks. Publishers are being asked to choose blind.
Most branded challenges die on arrival. A Las Vegas song called “Me 2 Too” is a live test of the structure that makes one spread — confession hooks, named tags, a low production floor, and an original sound.
Ten copy-and-adapt AI prompts for small business marketing — content calendars, ad variations, review mining, objection handling, repurposing, and landing page diagnostics.
Facebook organic reach rose 51% last year — and almost none of it landed on small business Pages. Why Groups now carry local distribution, what the honest data actually says, and what rising Meta ad prices mean for a $600-a-month budget.
A domain that “worked last year” can silently stop resolving after a routine verification lapses. Nobody notices until a customer, or Google, hits a dead end. The five-minute check that catches it before it costs you rankings.
Most AI agent demos are staged. This one wasn’t. An agency pointed Claude at its own live WooCommerce store and got back a three-state tax analysis, an architecture problem disguised as a 404, and a latent defect that would have billed clients incorrectly.
HighLevel signed Neil Patel, gave away its AI, seated a six-time IPO CFO, and got picked by Meta — all in one summer. The real story is the white-label model underneath: every agency becomes a HighLevel sales force, and the customer never sees the name. What to check before you become one of them.
A reseller outranking you on your own company name feels like a bidding problem. It is a Quality Score problem, and the brand owner holds advantages the reseller cannot copy. What to check before you raise a single bid — including the product-name trap that quietly drains brand budgets.
Washington may extend its unpublished AI evaluation framework to open-weight models. The rule is voluntary, but it will reach small agencies through client procurement forms long before it reaches any statute. What to fix now.
